Clear packages for Marketing Mix Modelling audits

Three levels by model complexity, not an opaque calculator. Start with a free intro call, or a fixed-fee scope that credits to the audit.

Fixed-fee initial scoping: £750 excl. VAT

Under NDA we review what you can share, map risks we can already see, confirm the right package, and issue a firm quote. Fully credited if you commission an audit within 90 days. Prefer a lighter start? Book a free 20-minute intro call first.

£750
Book intro call

Pick the shape of your modelling estate

From-prices cover the core validation checklist, written verdict, ranked fixes, and a findings walkthrough. Add-ons priced after scoping.

I · Core

One model / national

from £3,500 excl. VAT

Best when a single national or single-market MMM is steering spend.

  • Specification, assumptions, data, transforms
  • Validation & sensitivity checks
  • Written report + walkthrough
  • Typical turnaround: 3 weeks
Discuss Core
III · Complex

Nested / multi-level

from £12,000 excl. VAT

Hierarchical or nested structures: brand → region → channel, or large multi-brand suites.

  • Hierarchy, pooling, and shrinkage scrutiny
  • Decision-risk stress test across levels
  • Stakeholder-ready verdict
  • Timeline scoped to estate size
Discuss Complex

Extend the audit when it matters

Calibration review

Check the model against geo-lift / incrementality tests. Priced after scoping.

Reproduction & refit

We rebuild key parts to verify, not just inspect documentation and outputs.

Rush (2 weeks)

Accelerated turnaround where capacity allows, typically +25% on the package.

Pricing & engagement questions

What do I get for the £750 scoping fee?
A structured readiness review under NDA: confirmation of package fit, early risk notes, access requirements, and a firm audit quote. The fee is fully credited if you proceed to an audit within 90 days.
Are the package prices binding?
From-prices are indicative. Final quote follows scoping once we understand model count, nesting, data access, and any add-ons.
Can I start with just a free call?
Yes. Book a 20-minute intro call to see if an audit (and which package) is the right move. Paid scoping is optional when you want a written scope and firm quote before committing.
Is my data confidential?
Yes. Everything runs under NDA, and we don't retain your data after the engagement closes.
Do you audit models your own team built?
No. We never audit a model any of us built or contributed to. If an audit reveals a model that needs a full rebuild, we'll point you to the right people: us in a separate engagement, or someone else entirely.
What do you need from me?
The model code or specification, the data it was fit on, and any experiment results you want it calibrated against. We confirm exactly what's needed during scoping.
Do you work with my vendor's model?
We work with the company that commissions the MMM, not directly with the vendor. We audit the vendor's outputs and give you constructive improvement points to take to them.

Next step: intro call

Twenty minutes to confirm fit, then scoping or a package quote if you're ready.